Definition: Omnichannel Order Management System

The Omnichannel Order Management System increases logistics efficiency and optimises order fulfilment while enabling the shop to be both a retail space at the heart of the customer experience and a mini logistics warehouse from which orders leave.

More and more retailers are implementing this order orchestration system because this strategy has many advantages for their business.

These advantages are economic and ecological:

Multi-mode delivery with home delivery, click & collect, call & collect, relay points and e-booking.
Organisation of delivery according to the location of stocks in real time.
Anticipate to avoid stock-outs.
Optimal organisation of orders to deliver faster in a responsible and economical way.
Order tracking to gain visibility and efficiency in order to reduce delivery times.
Maintain control of the customer experience with transactional data available to the retailer.
Today the retail industry is undergoing a radical change in strategy: the shift from multi-channel to omni-channel in all aspects with the objective of providing the best customer experience!